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Promote Achievement

Congratulations! Your work has been recognised as a Winner in The 4th Annual Lovie Awards. Now it’s time to show off your achievement.

  • You are now officially an industry leader.

    With the prestige and cache that accompany a Lovie Awards win, you've joined the ranks of the EU Web's best and brightest, making you - and your work - an industry leader.

    You’ll impress your clients.

    Whether it's maintaining current clients or winning new business, "Lovie Award Winner" validates your superior work and gives your clients and prospects the confidence they need to invest in your services.

    You can make headlines.

    Lovie Awards Winners earn media coverage around the world, from publications like The Guardian, VICE, The Huffington Post, Wallpaper*, The Independent, Dazed, Vanity Fair, The Next Web, Gründerszene, Le Monde, and WIRED, among others. Becoming a Lovie Awards Finalist offers countless publicity opportunities in national, local, and trade media, as well as internal communications and marketing materials.

    You can salute your team in a big way.

    Your Lovie and/or People's Lovie win allows you to recognise your valued employees for their accomplishments. There's no better way to show them that you think their work is award-winning than to share your Lovie news with the world.

    You've proven that you stand out among your peers.

    Out of the thousands of sites, videos, apps, and social media submissions from the EU, only the best are chosen as Winners, and your work is among them. By coming this far, you've proven your work is one of the few that truly stands out in the crowd.

    You can meet the movers and shakers.

    All Lovie and People’s Lovie Award Winners are invited to attend The 4th Annual Lovie Awards celebration on 11 November 2014 in London, where you'll get to rub elbows with the industry's foremost professionals, luminaries, and celebrities in tech. To see who attended last year's celebration, check out the photo gallery here.

    You can deliver a Declaration of Lovie speech.

    All Lovie Winners in attendance at the show have the opportunity to deliver one of The Lovie Awards' hallmark Declaration of Lovie Speeches. Past Lovie Award Winners - and their speeches - include Stephen Fry ("This award means everything to me"), Bjork ("I love my Special Achievement Award"), Tweetdeck, VICE UK, The BBC and many more. Declaration of Lovie speeches are shared with the world via the official Lovie Awards YouTube channel at youtube.com/lovieawards

    Receive validation for a job well done.

    Now more than ever, the value of Internet expertise is crucial for any organisation. As a Finalist, your work exemplifies excellence in the industry, which you'll be able to share with your clients, competitors and corporate management.


Leverage your Winner status to garner some great publicity.

  • Put a People's Lovie logo on your site

    Download the appropriate promotional badge for your site (see right side-bar).

    Devise a public relations plan

    Don’t be shy. Now is the time to honour your success as a Lovie Award Winner and target a variety of national, local, and online media. Here are some tips of the trade:

    • Write and distribute a press release highlighting your win. You can develop and implement media campaigns to generate attention, including broadcast, print, radio, online/bloggers. You should target news sites and blogs that cover your category or industry, as well as your hometown media.
    • Pitch yourself for a feature story at pertinent media outlets. Use your Lovie Award win as a news opportunity for the media to cover your success, growth, and future plans.
    • In all your media outreach, you’ll want to include the key facts about The Lovie Awards, which you can find on the Lovie Awards Fact Sheet.
    • If media need official Lovie press photos, videos, or additional media resources, you’ll find those on the Lovie Photo Pages.
    • Feel free to contact Emily Warren for more information or tips.
    • Share with your network

      Send a special email to your network of colleagues, clients, friends, family, and customers to let them know about your win and thank them for their support.

      Make your People's Lovie a centrepiece of your marketing plan

      Take out an ad in a local or national newspaper or magazine, or add a Lovie Awards badge to materials that you've already got in the pipeline.

      Brag to your favorite blog

      There are dozens of blogs that cover every industry. These online outlets are a great way to spread the word about your nomination.

      Shine in your email signature

      Have your team highlight the Lovie Award win in their email signatures.

      Spice up your company and personal bio

      Adding this honour to your company or personal bio will show potential customers and partners that your work is award-winning.

      Put a Lovie badge on your website

      You can either download an image to place into your page, or use our code to overlay this banner. All you have to do is copy the code below and paste it between the <head> </head> tags of your site.

Social Media

Be loud and proud! Let your fans know about your win and thank them for their support. #Lovies

  • Make some noise

    Your win has been recorded in the annals of Lovie history in the Winners Gallery. Share this with your fans and followers and thank them for voting for you in People’s Lovie Awards. Don’t forget to use: #Lovies

    Some sample tweets:

    Update your social networks

Share the news on on your social networks by linking directly to the Winners Gallery, and updating your cover images with the badges we’ve provided. If you need some pointers on copy or creative, feel free to mimic what we’re posting on our own channels:

    Let us know

    We love to hear about exciting happenings and news from Lovie Winners! Let us know what you’re doing by tweeting at us at @lovieawards, on The Lovie Awards Facebook Page and on The Lovie Awards Google+ Page.

Sample Release

A press release is a great way to spread the word about your achievement

  • Download The Lovie Awards Winner Sample Press Release

    Contact: (Winner Spokesperson Name) 
(Winner Spokesperson Phone) (Winner Spokesperson Email)

    [NAME OF Winner] NAMED Winner FOR BEST [CATEGORY] [Type: Website, Internet Video, Online Advertising, Mobile & App or Social] IN THE 4TH ANNUAL LOVIE AWARDS

    [CITY] — [Date XX] - [Winner Name] announced today that it has been named a Winner for Best [category] [Website, Internet Video, Online Advertising, Mobile & App or Social] in the 4th Annual Lovie Awards. The Lovie Awards is presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading European award honouring excellence on the Internet. The IADAS, which nominates and selects The Lovie Award Winners, is comprised of web industry experts, including Actor and Presenter Stephen Fry, Founder of Zipcar Robin Chase, Founder of Ifwerantheworld Cindy Gallop, Co-founder of Spotify Michelle You, Head of Digital at the British Red Cross Margaret O'Donnell, Digital Director at BBC Earth Eva Appelbaum, Founder and CEO of SoundCloud Alexander Ljung,  Chief Content Officer & Editor-in-Chief at Telegraph Media Group Jason Seiken, and Founder and CEO of Moo.com Richard Moross.


"[Winner Name] has excelled in its category, showing fantastic prowess in digital innovation and creativity"said Nik Roope, Executive Chair of IADAS. "This award is a testament to the skill, ingenuity, and vision of its creators."

    [Winner Name] will be honoured at the The Lovie Awards ceremony from St. Luke's LSO in London, on 11th November 2014, where they will have an opportunity to deliver a "Declaration of Lovie" acceptance speech. A full list of The Lovie Awards Winners can be found at peopleslovie.eu

    About [Winner]


    About The Lovie Awards

    The mission of the Lovie Awards is to recognise the unique and resonant nature of the European internet community – from Europeʼs top web and creative networks and content publishers to cultural and political organisations and bedroom bloggers. Now in its third year, The Lovie Awards continues to celebrate the most resonant and pertinent stories in Europe, those inside and outside of the prevailing trends. The awards reflect the tremendous growth of the internet as a tool for business and everyday lives. Work in English, French, German, Spanish and Italian can be entered in five main category types: Websites, Mobile & Apps, Internet Video, Online Advertising, and Social. More information at www.lovieawards.eu/

    About The International Academy of Digital Arts & Sciences

    The International Academy of Digital Arts and Sciences was founded in 1998 to help drive the creative, technical, and professional progress of the Internet and evolving forms of interactive media. An international organisation, The Academy selects the Nominees and Winners for The Webby Awards, the leading honour for Web sites and individual achievement in technology and creativity, and its European sister, The Lovie Awards. More information at www.iadas.net




Fact Sheet

All media love facts, numbers and statistics. Here are some media-friendly facts and statistics about The Lovie Awards to help strengthen your pitch for your story.

  • Key Dates

    23rd September 2014: Finalists announced and People's Lovie Awards voting begins.

    9th October 2014: People's Lovie Awards voting ends.

    14th October 2014: All Lovie Award Winners Announced.

    11th November 2014: 4th Annual Lovie Awards Celebration, at St Lukes LSO in London.

    Key Facts

The Lovie Awards, the European sister to the world-famous Webby Awards, is the only pan-European award recognising online excellence. The 4th Annual Lovie Awards received nearly 1500 entries from over 30 European countries.


    Winners are chosen by the International Academy of Digital Arts & Sciences a global organisation whose European members include Actor and Presenter Stephen Fry, Founder of Zipcar Robin Chase, and Founder of Ifwerantheworld Cindy Gallop, Co-Founder of Spotify Michelle You, Head of Digital at the British Red Cross Margaret O’Donnell, Digital Director at BBC Earth Eva Appelbaum, Founder and CEO of SoundCloud Alexander Ljung, Chief Content Officer & Editor-in-Chief at Telegraph Media Group Jason Seiken, and Founder and CEO of Moo Richard Moross.

    Judging Criteria

    Winners are selected for recognition based on excellence in the following criteria:

    Websites and Mobile:
    Content, structure and navigation, visual design, functionality, interactivity and overall experience.
    Online Advertising:
    Creativity, integration, overall experience.
    Internet Video:
    Concept and writing, quality of craft, integration, overall experience.
    Content, creativity, engagement, overall experience.

    Past Winners

Recognition by The Lovie Awards puts you in the esteemed group of industry leaders such as Bjork, Stephen Fry, Vic Hayes, "The Father of Wi-Fi", Artist JR, CandyCrush, Soundcloud, BBC, AKQA, VICE, Skype, Financial Times, UZIK, Moshi Monsters, Telegraph Media Group, and many more.

    Important Links

The People’s Lovie Awards Voting Site

    Lovie Awards Website
    Lovie Awards Twitter
    Lovie Awards Facebook
    Lovie Awards YouTube
    Lovie Awards Flickr
    Lovie Awards Instagram

How to Declare Your Love in a Declaration of Lovie Speech

Now that you're a Winner, it's time to work on your Declaration of Lovie. This is your chance to have your acceptance speech heard around the world by fans online and to spread the word of your exciting Lovie win far and wide.

Here are five rules and tips for making a big impact with your (short) speech.

  • 1. Short and Sweet

    When we say short, we mean short. You only get 5-15 seconds to deliver your Declaration of Lovie. If that seems daunting, just remember that less is more: So think about what you want to express and hone your message ahead of time to deliver the most effective speech possible.

    2. Spread the "Love"

    All Declarations of Lovie must contain the word "love." Considering you love what you do and you love being honoured for it, that won't be difficult.

    3. Accepting the Award Is…

    You will record one speech per winning work. It's up to you to decide who is best suited to deliver your Declaration of Lovie, whether it's just one person or a group.

    4. Say It with Amour

    We at The Lovie Awards are proud to honour winners from all across Europe. We encourage you to deliver your speech in your native language, or the language of your winning work.

    5. Have Fun

    You're a winner. You're excited. Let it show. Want to be funny? Be funny. Want to express your joy in song (of 15-seconds or less)? Go for it. Want to wear a silly hat? Great. This is a unique chance to share your love for your work and team with the world. Be creative, and make it count.

Need some inspiration as you prepare your speech? Check out these great Declarations of Lovie from past Winners Hailo, The Guardian and Incredibox.

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Subscribe to our monthly Lovie Letter for news, tech stories &amp; information on entering your work in the #Lovies: http://t.co/gWOWKUUExB


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